
Ryan Goebel
Ryan joined Fieldwork in September of 2025. Before joining Fieldwork, Ryan worked for various custom market research firms working on both quantitative and qualitative projects across a broad spectrum of topics. In his time conducting custom market research studies, he acquired a deep understanding market research as a whole and established a feel for what makes a great field partner when it comes to recruiting studies.
Ryan graduated from Saint Mary’s University of Minnesota, with a bachelor’s degree in marketing. Throughout his career he has honed his interpersonal and problem-solving skills.
Outside of work Ryan has earned his purple belt in Brazilian Jiu Jitsu, which he has been training for 8 years. He also enjoys fishing the 10,000 lakes found in Minnesota, waking up early to cheer on his favorite soccer team, Arsenal, and attending Minnesota sporting events.
More About Ryan
What is a great question to warm up the focus group?
One of my favorite ice-breaker questions to ask people is whether they would have finger-length arms or arm-length fingers and why. It’s just a silly question to get people thinking and have a little bit of back and forth about why they chose their answer.
If you’re traveling to Minneapolis, then you must visit…
The Chain of Lakes (Lake of the Isles, Bde Maka Ska, and Lake Harriet) and/or Minnehaha Falls in Minneapolis. Both are such beautiful areas to get outside and walk around on a nice Midwest day. The houses on the Chain of Lakes are so impressive and beautiful, while the Falls are powerful and amazing to see up close.
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