Join a Focus Group

A Focus Group is a round-table discussion on products and services that you use. The discussions are moderated by market research professionals and usually last between 1-2 hours. When you’re done, you are compensated for your time and opinions! Fieldwork hosts focus groups on every kind of topic, from video games to breakfast cereal to real estate.

Fieldwork has focus group facilities in 11 cities across the country. When you register, you will choose the one nearest you. If you do not live close to any, you can register for our national database and you will be eligible for other types of research studies, such as phone or online interviews.

Yes! Focus groups are the most common types of studies, but we also do taste tests, product trials, in-home interviews, shop-along interviews, phone interviews, and online research.

You can register in our database by selecting the city nearest you (or the national database) on this page. Then fill in information about yourself. Much of the information is optional, but the more details you give us about yourself, the more likely it is that you will qualify for a Focus Group.

Using a computer program, the Fieldwork office in your area will match your information to the research studies they need to fill. If your information seems to match, Fieldwork will call or e-mail you to ask if you are interested and available for the study. You will then be screened and asked a series of questions to see if you qualify for the study. If we determine you are qualified we will invite you to come to our office and participate. Your voluntary participation in Market research with Fieldwork constitutes an Independent Contractor relationship, not an Employment relationship.

YES! Fieldwork adheres to the Insights Association Code of Standards and Ethics for Market Research and Data Analytics. That means your information is kept completely confidential. We do not sell or give your information to any third party. For more information, please visit the Insights Association website. See our privacy policy here: Privacy Policy

Fieldwork and its clients rely on the integrity of focus group respondents to conduct accurate and meaningful research.

We ask that you:

• Be truthful in answering questions about yourself and your habits.
• Arrive for your appointment on time and ready to participate in the discussion.
• Notify fieldwork if you must cancel with as much advance notice as possible.
• Enjoy it. Focus Groups are fun!

If you would like to unsubscribe from our database and no longer receive calls or emails about upcoming focus groups, please click unsubscribe.